PLATFORM MODULE

Activation
Briefs, Backlogs, Playbooks

Evidence-led content briefs, page templates, PPC continuity briefs, social narrative playbooks, sales packs—export to tools with owners and evidence attached.

WHAT IQIEX PRODUCES

From Intelligence to Action

Not dashboards you have to interpret—structured briefs and backlogs teams can execute

Evidence-Led Content Briefs

Get structured briefs for awareness, consideration, validation, procurement—with PAA questions, proof patterns, and competitor benchmarks.

Page Templates

Pre-built templates for landing pages, product pages, comparison pages—with placeholders for proof and CTAs.

PPC Continuity Briefs

Match ad headlines to landing page proof—reduce bounce and improve Quality Score with message continuity.

Social Narrative Playbooks

Content pillars, thought leadership themes, and post prompts by persona and stage—aligned to search and AI intelligence.

Sales Enablement Packs

Battlecards, objection handlers, proof checklists, competitor claim tracking—updated monthly with new intelligence.

Export to Tools

Push briefs to Jira, Monday, Asana, Notion—with owners, priority, and evidence links attached.

HOW IT WORKS

Synthesize → Prioritize → Assign

Turn raw intelligence into prioritized, evidence-backed action items

1

Synthesize

Combine SERP data, AI citations, competitor proof, sentiment, and objections into structured briefs and templates.

2

Prioritize

Rank by impact, effort, and evidence quality—so teams work on what moves the needle first.

3

Assign & Export

Assign owners (SEO, PMM, PPC, social, sales) and export to workflow tools with full context and evidence.

WHAT TEAMS GET

Execution-Ready Outputs, Not Raw Data

Briefs and templates that answer: what to create, what proof to include, and who owns it

Quarterly Content Backlog

Prioritized list of pages to create/update—with briefs, evidence bundles, and assigned owners for SEO, PMM.

Persona-Stage Content System

Complete briefs for CIO, CISO, procurement, ops—from awareness to post-purchase—with PAA, proof, and sentiment.

PPC Campaign Briefs

Ad headline suggestions + landing page proof requirements—ensure message continuity and reduce bounce.

Social Activation Packs

Weekly post prompts, narrative themes, and SME activation briefs—aligned to search demand and AI narrative.

Sales Battlecards (Live)

Updated monthly with competitor claims, proof points, objection handlers, and pricing intel—exported to CRM.

Evidence Bundles

For each brief, get attached evidence: SERP screenshots, competitor page links, PAA questions, sentiment quotes.

EVIDENCE & WORKFLOW INTEGRATION

Every Brief Includes Source Evidence

Evidence Bundles

Each brief includes SERP data, competitor benchmarks, proof patterns, and sentiment—so writers know what to create.

Priority Scoring

Briefs are ranked by impact, effort, and confidence—work on what moves the needle first.

Tool Integration

Export to Jira, Monday, Asana, Notion—with full brief text, evidence links, and owner assignments.

Template Library

Pre-built templates for landing pages, product pages, comparison pages—accelerate production without sacrificing quality.

See Your First Activation Backlog

Get a prioritized quarterly backlog with evidence-led briefs for your top content and campaign needs.

ENTERPRISE-READY PLATFORM

SSO & RBAC
Audit Logs
Evidence-Linked
Tenant Isolation